The beauty influencer community is in flames right now and Ben is boldly asking "why??". Following a viral TikTok by Mikayla Nogueira where the comment section calls out the beauty influencer for lying about the power of a mascara, Ben dissects the state of the online beauty community and theorizes why it's seen a decline in engagement. Has the intersection of makeup marketing and beauty influencers come to an end? Find out what Ben thinks this week on Drama Mama! Watch the podcast on YouTube:https://bit.ly/DramaMamaYouTube Don’t forget to subscribe to the podcast for free wherever you're listening or by using this link:https://bit.ly/DramaMamaBENOFTHEWEEK If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend:https://bit.ly/DramaMamaBENOFTHEWEEK FollowBen on YouTube FollowBen on Instagram Learn more about your ad choices. Visit podcastchoices.com/adchoices