In this insightful episode of 'Rethink Real Estate,' host Ben Brady explores the critical aspects of business planning within the real estate sector. Ben discusses the importance of adapting business strategies to cope with the inconsistent nature of the real estate market and offers personal insights on how to plan effectively for the upcoming year. Learn about setting realistic goals, understanding market cycles, and the need for flexibility in a commission-based industry where predictability is scarce. Ben shares his strategy for shifting annual planning to January to ensure a focused start to the year and dives deep into the psychological aspects of striving for consistency in a fundamentally inconsistent field. This episode is packed with valuable advice for real estate professionals looking to enhance their business acumen and prepare for the uncertainties of the market. Timestamps & Key Topics: [00:00:00] - Introduction to Strategic Business Planning in Real Estate [00:01:11] - The Benefits of January Planning [00:02:17] - Seeking Consistency in an Inconsistent Market [00:03:09] - Is Real Estate the Right Career Path for You? [00:04:00] - Analyzing Seasonal Business Patterns [00:05:03] - Adapting to Post-COVID Market Norms [00:06:18] - Embracing the Cyclical Nature of Real Estate [00:07:16] - Adjusting Expectations in Election Years and Other Anomalies đ Related Resources Below: đ For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit https://www.harcourtsauctions.com đ Connect with Ben Brady and Harcourts Auctions: â https://www.facebook.com/Benbradyharcourtsâ â https://www.linkedin.com/in/ben-brady-0b223517â â https://www.instagram.com/harcourtsauctionsâ â https://www.facebook.com/HarcourtsAuctions Subscribe for more insights, and don't forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!