Pépita Uwineza: PesaChoice, work, culture, and change in Rwanda and Africa

Imagine you're a global business services firm, thinking of setting up a new delivery center in an African country. Your first problem will be to decide on the right country. The next problem will be to figure out how to manage the local workforce. What are the labor laws, customs, and skill levels in that country? PesaChoice is a human resources management platform that seeks to help incoming companies with this second challenge. As PesaChoice expands across the continent (currently in Cote d'Ivoire, Kenya, Rwanda, and Uganda), part of its service becomes helping incoming firms solve their first challenge of comparing the pros and cons of different African locations.

Pépita and I have a broad conversation about the opportunities for Rwanda's young population, about the differences in customs and culture between different countries, and about her own life as a parallel to Rwanda's development.