Henry Harteveldt - President, Atmosphere Research

Time on Wing Podcast

21-12-2023 • 1 Std. 28 Min.

Which airlines have the strongest brands today?

Henry Harteveldt, President of Atmosphere Research and expert of all things travel and airline branding, discusses his path through the airline marketing and research world.  We discuss airline marketing techniques, winners and losers, and the effects of status and loyalty.