Stories That Sell 71: Social Media Edge With Dan Peterson

Stories that Sell

06-02-2023 • 53 Min.

Dan Peterson is a highly experienced marketing and sales training expert with over two decades of knowledge in small business management, marketing, and ownership. In 2012, he founded FlipSwitch Social Media, a nationally recognized and award-winning social media agency that helps small to midsize businesses grow using the power of social media. In addition to his professional pursuits, Dan is an accomplished singer-songwriter and acoustic guitarist who regularly performs in the Chicagoland area. He is happily married to his wife, Amy, and is the proud father of three daughters - Kylie, Taylor & Brooklyn, and one dog, Izzy.


5:17 Why he’s passionate about serving small businesses.

9:48 Door-to-door sales.

19:39 The problem with social media for small businesses.

25:27 Lessons learned from the competition.

30:55 The importance of both direct mail and social media.

43:16 The impact of your social media posts.

48:48 Narrow down your niche.



FlipSwitch:

Website: www.flipswitchsocialmedia.com

FB: www.facebook.com/flipswitchsocialmedia

IG: @flipswitchsocialmedia

TikTok: @flipswitchsocialmedia

Twitter: @FlipSwitchLLC

LinkedIn: https://www.linkedin.com/company/flipswitch-consulting-group/


Dan Peterson Official:

FB: www.facebook.com/danpetersonofficialpage

IG: @danpetersonofficial

TikTok: @danpetersonofficial

Twitter: @TheDan_Peterson

LinkedIn: www.linkedin.com/in/danpetersonflipswitch



Be sure to check out this episode of the #StoriesthatSellPodcast.

Available on Apple Podcasts, Spotify, YouTube, or any podcast platform.


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